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~ XML World ~ New Orleans ~ At a glance
Day 1
Day 2
Day 3
Speakers Bios
Floor Plan
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XML World Brochure

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Wednesday September 25th
Conference Sessions
8:30 a.m. to 4:45 p.m.

 Business Track
  Frank Ryan Frank Ryan
Director of product management, eBusiness,
SilverStream Software
8:30 a.m. to
9:15 a.m.
 
  XML Web Services As An Information Architecture  
Services-oriented architecture (SOA) is a new model for building enterprise applications. SOA provides a framework for XML-enabling existing business functions and information sources and assembling them into new functional processes. These processes execute defined information flows and transaction processing.

The SOA architecture allows individual services to be re-used and the interfaces to be abstracted so that disparate applications can be built by many different groups of developers in tightly coupled and loosely coupled development projects. This presentation will discuss the benefits of SOA and provide an understanding of how you can map todays technology to a Web services model.
  Bio
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 Content Track
  David Gourley David Gourley
CTO,
Endeca
8:30 a.m. to
9:15 a.m.
 
  Putting content in context:
Exposing XML tags during search and navigation.
 

XML provides a path to increasing the amount of structured data in text documents. While this increased structure is a vital step to helping end-users find and explore content, it can also contribute to information overload if the user doesnt have a meaningful way to search and navigate the new XML metatags.

However, newer search and navigation engines are able to expose XML tags to users in way that puts content in context. In this talk we will discuss interface metaphors for such systems and techniques to make this possible for massive data sets with large user loads.

This is an Intermediate level presentation.

  Bio
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 Portal Track
  Timothy Chien Timothy Chien
Sr Product Manager,
Oracle Corp.
8:30 a.m. to
9:15 a.m.
 
 
Extending Content Management with Web Services
 
In this session, we will focus on a case study of Schober.com AG, a leading provider of address brokerage and direct marketing services in Germany, who utilized Oracle9iAS Web Services to expose their address validation and credit verification applications as web services for use by customers and partners.

This work allowed Schober to easily expand their offerings to a variety of consumers (e.g. portal, wireless, third party applications). We will also look at the development of an online merchant portal that makes use of schober's web services.
  Bio
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 Wireless & X-Track
  Nancy Mansini Nancy Mancini
Director, Product Marketing
Hummingbird Ltd
8:30 a.m. to
9:15 a.m.
 
  Mobilizing the Enterprise Portal  

Mobile devices are changing the way we do business. The key to success for organizational mobile initiatives is to create a solution that maximizes information access in a user-friendly environment for mobile employees. This session will outline some of the pitfalls of mobile deployments, discuss examples of mobile applications, and provide an overview of how the Web-based workspace of enterprise portals offers an ideal way to roll out wireless user interfaces to mission-critical information and resources.

Key issues to be covered include:

  • Overview of mobile applications
  • Idea of the "mobilized portal"
  • Ways organizations are leveraging mobile applications today
  Bio
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 Business Track
  Adam Blum Adam Blum
Vice President of Engineering,
Talaris Corporation
9:15 a.m. to
10:00 a.m.
 
  A Smarter and More Useful Internet  
New XML-standards based approaches to Internet access, Web services, and cutting-edge technologies will provide users with a mobile, always-on Web that caters to their specific needs and preferences while requiring less time and direction from business users.

Adam Blum, Vice President of Engineering at Talaris, will share his perspective on the opportunities for XML-based next generation technology to boost productivity and reduce costs for the enterprise, as well as address the challenges security, privacy, and transactional integrity which are vital to Web services that extend beyond and between enterprises.
  Bio
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 Content Track
  Micheal Cvetan Micheal Cvetan
Product Support Specialist,
Progressive Information Technologies
9:15 a.m. to
10:00 a.m.
 
  Theres a Topic Map in the Glove Box,
but I Dont Use it Cause I Can Never Refold it.
 
This session can be a companion to The Tire Kickers Guide to an XML Driven Content Management Vehicle or independently attended. We will look at XML, Topic Maps, XML Schema, and other emerging standards and technologies to help you determine if and how they should effect your current approach to content management and/or your search for a new process or system.

We will discuss how to formulate an approach to a Content Management solution that includes or excludes emerging standards based upon your contents editorial, delivery, and workflow requirements.
  Bio
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 Portal Track
  Ed Anuff Ed Anuff
Chief Strategy Officer,
Epicentric, Inc.
9:15 a.m. to
10:00 a.m.
 
  Web Services Adoption Within the Enterprise  

Web services and XML have been touted by almost every software vendor as the next-generation platform for application development using now-familiar standards such as SOAP, WSDL, and UDDI. Vendors have begun to integrate these and other standards into their platform, application, and tool offerings to assist customers with adoption; but what levels of adoption are being experienced in the enterprise?

And what are the factors that will drive broader adoption:

Learn from real-world experiences how enterprise customers are integrating XML Web services into their IT infrastructure, and the technical and business issues that have ensued.

  Bio
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 Wireless & X-Track
  T.B.A.
9:15 a.m. to
10:00 a.m.
 
  Content Infrastructure- Key to Expanded Wireless Functions  
Technologies are converging at an unprecedented rate, and the results are dozens of new wireless tools for personal convenience and power. Nothing will be untouched by the growth of wireless technologies over the next 10 years -- home, office, even the great outdoors are due to receive high-bandwidth, affordable radio connectivity. Driving this growth is the desire to receive information on the go. How that content is managed will play a critical role in the success of wireless.
 
Top of page  

Wednesday September 25th
Conference Break
10:00 a.m. to 10:30 a.m.

 Business Track
  John Johnson John Johnson
CTO,
FNC, Inc.
10:30 a.m. to
11:15 a.m.
 
  Last Mile Conectivity Challenges in
the Financial Services Industry
 
The theme of XML World 2002 is Fusion: the idea that a maturing set of new XML standards is leading to increased specialization among industries. John Johnson, CTO of mortgage lending infrastructure company, FNC, will discuss how a new set of industry-specific XML standards is solving last-mile connectivity challenges for some of the nations largest lending institutions.

This presentation will focus on the real world application of XML and its business benefits including reduced cost and the elimination of touch points across an enterprise.
  Bio
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 Content Track
  Ron Lake Ron Lake
President,
Galdos Systems Inc

10:30 a.m. to
11:15 a.m.
 
  Introduction to Geography Markup Language.  
Location! Location! Location!

Many businesses are becoming aware of the importance of geographic information to strategic planning, customer support, and service delivery. Geography Markup Language (GML) is theXML for geographic information, and fits perfectly into your XML business strategy.

The GML tutorial provides an overview of GML and explains its role in the emerging world of geo-spatial web-based services.
  Bio
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 Portal Track
  Michael Abbott Michael Abbott
CTO,
code.METAmorphosis
10:30 a.m. to
11:15 a.m.
 
  Distributed Information Management Via XML & Java.  
As information becomes more distributed across enterprises, the need increases for a layer of abstraction to aggregate relational information, unstructured data, real-time data accessed via Web services and asynchronous data into a common connectivity interface while at the same time supporting the manipulation of data across a distributed environment.

This presentation will focus on Java-based frameworks to enable the coordination of synchronous and asynchronous interactions with information systems in a transactional manner leveraging the Java Connector Architecture (JCA), Web services, JDBC and XML.
  Bio
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 Wireless & X-Track
  Subramanian Peruvemba (PV) Subramanian Peruvemba (PV)
Principal Product Manager
Oracle Corp.
10:30 a.m. to
11:15 a.m.
 
  Simplify Mobile Complexity  

Mobile is redefining information access to enterprise data and mobile applications today are created as an one of solution that often results in applications that are difficult to develop and maintain. To maximize the benefits of a mobile solution, enterprises must extend the existing technology stack and software infrastructure instead of creating a stand-alone infrastructure that is costly to administer and maintain. Learn how an appropriate mobile mid tier can allow companies to focus on strategic functionality instead of deployment complexity. Also learn how enhance your an mobile application experience using mobile platform services like location information, mobile messaging using Web Services and XML framework

  Bio
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 Business Track
  David Povilus David Povilus
Senior Systems Engineer,
IONA Technologies
11:15 a.m. to
12:00 p.m.
 
  State of XML in Collaborative Engineering  
Collaborative engineering on a global, multi-enterprise basis is an accelerating business trend. The communication needs of engineers working together on common projects present unique challenges that are increasingly being met by the application of XML technologies.

This presentation briefly outlines the scope of this type of business interaction and the special technical requirements involved. Next, the status of worldwide XML standards activities that are focused on collaborative engineering is reviewed, and application examples are presented in the areas of Product Lifecycle Management (PLM), Visualization, and Digital Manufacturing.

Finally, experience an in-depth walk through of the xml messaging framework and supporting systems architecture of the NIST-funded Project for PDM Information Exchange. Demonstrated live at the AutoTech conference last month (August, 2002), this project is a joint effort of members of the Automotive Industry Action Group (AIAG) and the Open Applications Group (OAGI).
  Bio
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 Content Track
  Ulrich Leuthner Ulrich Leuthner
Senior Product Manager,
FileNET Corp.
11:15 a.m. to
12:00 p.m.
 
  The Role of XML in Enterprise Content Management  

Enterprise content management (ECM) is a critical component of any e-business architecture. Todays ECM solutions use a holistic approach linking together a wealth of different technologies including web content management, business process management, document management, business analytic and monitoring and enterprise application integration.

By making content easier to manage and allowing interoperability between key business processes, XML technology is a critical enabler of this new class of ECM solutions. Using real-world examples, this session will discuss how organizations can leverage XML technology to effectively manage both enterprise content and processes.

  Bio
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 Portal Track
  Haridas Nair Haridas Nair
Director Product Management and Marketing,
Sybase Enterprise Portal
11:15 a.m. to
12:00 p.m.
 
  Web Services and XML: Extending the Portal  
This presentation will discuss portals as platforms for hosting or accessing Web services through standardized XML messaging. As the market continues to evolve, companies need to find ways to collaborate and share information with other portal frameworks in a secured environment. By enabling developers to implement portlets using Web services, an auxiliary benefit is the capability to communicate with other heterogeneous portals via these services. Attendees will learn:

1. Use of XML in portals

2. Use of Web services in portals

3. Extending portlet framework capabilities to write portlets using Web services

4. Sharing information via portal frameworks in a secured environment

5. Personalized, secure provisioning of Web Services

  Bio
Top of page  

 Wireless & X-Track
  Jonathan Robie Jonathan Robie
XML Architect,
DataDirect Tecnologies
11:15 a.m. to
12:00 p.m.
 
  Using XQuery to Capture and Exchange Data  
This session will focus on using XML and XQuery as a platform in its own right for capturing and exchanging data. Attendees will learn how to use XQuery to process SOAP messages and create responses, drawing needed data from an SQLX view of JDBC and ODBC data sources.

Code examples will be used for description and clarification, showing incoming and output messages, the relational data source, the XML view of the data source as defined by ANSI SQLX, and the XQuery code.

Intended Audience - Developers, project leaders, and database managers seeking to use XML.

  Bio
Top of page  

Wednesday September 25th
Lunch for Conference Attendees
12:00 p.m. to 2:00 p.m.

 Business Track
  Brian Phelps Brian Phelps
President and Chief Executive Officer,
Vested Development, Inc.
2:00 p.m. to
2:45 p.m.
 
  Smooth Integration of XML Dialects for Business Success  
The growing myriad of diverse XML dialects can present major stumbling blocks for the integration of successful business-to-business Internet commerce systems. Many large enterprise systems are faced with the task of integrating different dialects including the most popular from Ariba, Commerce One and Oracle.

Strategies do exist that enable programmers to integrate different e-business platforms to create streamlined, efficient and user-friendly systems that can be applied across many vertical industries.

Through the implementation of standards, developers can successfully bridged the gap amongst XML dialects for clients who employ complex scientific and mathematical parameters.

From this presentation, listeners will learn:
1) Key strategies for creating smooth conversions of XML dialects
2) How to employ Standards to adapt different dialects

  Bio
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 Content Track
  Sebastian Holst Sebastian Holst
Vice President Marketing,
Artesia Technologies
2:00 p.m. to
2:45 p.m.
 
  SMIL and DAM Creating Enterprise-wide solutions
for Web-based Multimedia Content
 
As an XML application and a W3C recommendation for the synchronization of multi-media content, the Synchronized Multimedia Integration Language (SMIL) provides an easy-to-implement approach to creating and integrating multimedia content into the web experience.

Through the adoption of digital asset management (DAM) technology, the benefits of SMIL may be enjoyed on an enterprise-wide basis. As a result, organizations can adopt a number of new business models that take advantage of the interactive capabilities of the Internet along with the immersive impact of rich media programming.
  Bio
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 Portal Track
  Bea Whray Bea Whray
CEO,
Deposix
2:00 p.m. to
2:45 p.m.
 
  Enterprise Partnership through Source Code Escrow  
Primarily for XML developers selling to enterprises, we offer a thorough introduction to the legal ins and outs of software escrow. Software escrow is where a trusted third party administers agreements between software developers and licensees to maintain access to the source code in the event the developer defaults on support or goes out of business.

Thus, the licensee could access the source code for maintenance, minimizing down time. This in depth presentation will review the critical clauses, applications, pitfalls, and processes of software escrow in the United Sates and abroad.
  Bio
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 Wireless & X-Track
  Brian Dirking Brian Dirking
Vice President of Business Development
Stellent, Inc.

2:00 p.m. to
2:45 p.m.
 
  XMLs Role in Business Content Management.  

Companies demand information. Content managers demand a quick, easy way to provide information. Business content management requires direct contribution from a variety of native sources, easy publishing to the Web and real-time output to a variety of devices and formats - including XML. XML saves corporations time and money as complex content not easily processed with HTML is more easily managed, manipulated and distributed to partners or employees. Join us to discuss XMLs critical role in business content management; its upcoming evolution as the variety of devices accessing online content expands; and how organizations create and manage XML.

  Bio
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Wednesday September 25th
Conference Break
2:45 p.m. to 3:15 p.m.

 Business Track
  Pete Cittadini Nobby Akiha
Vice President of Marketing,
Actuate

3:15 p.m. to
4:00 p.m.
 
  Understanding the requirements for a successful
enterprise-wide Web Reporting Solution.
 
Until now, Web Reporting solutions have been greatly overlooked and what most people don't realize is that deploying a reporting solution that meets all the requirements necessary for successful Web deployment is a key component in managing your business needs.

For an enterprise-wide web reporting strategy to be successful, the reporting infrastructure must be able to support the efficient creation of large numbers of reports, and integrate with the enterprise-wide IT infrastructure that is already in place.

Having the ability to effectively create and maintain a large number of reports, while leveraging all of your data sources is crucial to managing an effective reporting solution.
  Bio
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 Content Track
  Anupham Singh Anupam Singh
Staff Software Engineer,
Sybase
3:15 p.m. to
4:00 p.m.
 
Making XML Effective: XML and the RDBMS  
At its inception, XML was a document format for exchange of data between applications. In the last few years, XML has become the 'document of record' for transactions. This has created a large volume of XML documents.

Given that the RDBMS continues to be the primary data store for most enterprises - XML storage, indexing and querying has become a database problem. This presentation will describe the challenges and possible soutions for integrating XML into the system without loosing the dependability of the RDBMS.

  Bio
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 Portal Track
  PG Bartlett PG Bartlett
Vice President Marketing,
Arbortext
3:15 p.m. to
4:00 p.m.
 
  Using XML and multichannel publishing to get the most
from yourcontent management system
 
How are thousands of companies successfully reducing information publishing costs and dramatically speeding time to market, while at the same time increasing the quantity and quality of information in the rapidly growing number of customer desired formats such as Web, Print, PDF, Wireless, PDA?

During this session Arbortext will describe the processes and components of a single-source, multichannel publishing system that leverages XML to make accurate information accessible and reusable across the organization. Arbortext will also describe how this information can be published automatically for dynamic, interactive content in multiple media.

Attendees of this session will also learn how an XML-based content management system provides a robust, modular, reusable, and easily maintainable information collection that can expand current publishing processes and provide new opportunities - such as
ad-hoc publishing, personalized publishing, and just-in-time integration of business data.
  Bio
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 Wireless & X-Track
  Mark Hale Mark Hale
Standards Architect,
Interwoven
3:15 p.m. to
4:00 p.m.
 
  Using Standards-Based XML for eBusiness  
Extensible markup language (XML) is emerging as the great enabler of e-Business. Because it reduces the time-to-market and cost of implementation, XML is a driving force behind the technological shift that is leveling the competitive business playing field -- between big and small, incumbent and start-up.

The low-entry cost and flexibility of XML enables fast-time-to-market for new e-Com initiatives. In this presentation, the speaker will explore how standards-based XML facilitates rapid content creation and helps make content available anywhere, in any format, and on any device. He will describe how publishing templates based on XML allows non-technical, knowledge workers to create, deploy, and repurpose content.

Citing the importance of seamless supply chain exchange in e-Com, the presenter will explain how templating can extend content replication capabilities to business partners and can automate distribution of content elements to external parties as standardized XML.

The session outlines how XML can be used to create an evolutionary path to e-Business that does not require re-architecting of existing web applications.
  Bio
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 Business Track
  Ali Nanyaloglu Ali Hanyaloglu
Adobe Systems, Inc.
4:00 p.m. to
4:45 p.m.
 
  XML Authoring for Everyone  

In this presentation, the speaker will describe simplified XML authoring for structured and unstructured content. He will discuss new trends in XML authoring with WYSIWYG (what you see is what you get) and how this will streamline publishing operations and improve productivity. Citing how most publishing work is done within a print paradigm, he will discuss new techniques for improving print and PDF output with real-time continuous proofing. The session describes how working within a WYSIWYG interface provides more effective authoring for better multi-channel publishing.

Attendees will learn:

  • "Publish once to anywhere" advantages of XML

  • Structured authoring with XML: navigating the XML tree, context-aware environments, validation

  • How to ease document conversion, moving from unstructured to structured authoring

  • How users can edit directly from within a WYSIWYG environment

  • Importance of understanding final output and mapping XML to styleXML techniques for multi-channel output: Web, print, wireless
  Bio
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 Content Track
  Larry Klein Larry Klein
Chief Operating Officer,
Advent 3B2 Incorporated
4:00 p.m. to
4:45 p.m.
 
  Delivering XML-tagged Content to Your Customers.  
While it is essential to have a content management system that utilizes XML, it is just as necessary to have a way to deliver it to the end user. This session explores the problem of delivering content in a usable form that meets both the customers' requirements for delivery time and is in a usable format.

Additionally, this session will explore how to round-trip content from the delivered form back to the content management system.
  Bio
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 Portal Track
  Martin Pike Martin Pike
Managing Director,
Stilo Technology

4:00 p.m. to
4:45 p.m.
 
  Content Engineering for Portal Integration  

Portals can provide users with a single point of access to the various sources of content available within an enterprise. But how many people in an organisation know where to find all the information necessary to build a portal application, how to access it and maintain it as the enterprise becomes more integrated and new applications grow from that integration?

XML provides an excellent mechanism for passing information in a known format for processing via portal-based applications, but XML is only an enabler. The formats of the XML need to be created and managed. Content needs to be captured in XML, transformed into XML or wrapped by XML.

Semantics and ontologies are vital in identifying and defining content sources and types. Content Engineering technologies and techniques offer a means to integrate semantic metadata and content in an information architecture in which enterprise applications such as portals can function.
  Bio
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 Wireless X-Track
  Joan Lu Joan Lu
Lecturer,
School of Computing and Maths,
The University of Huddersfield
4:00 p.m. to
4:45 p.m.
 
  Building XML applications in science and technology  

XML for scientific databases. Electronic data interchange and exchange (EDIE) in science and technology becomes one of important activities in scientific communities. XML is an ideal technology for scientists to deal with EDIE. This paper covers both how to construct scientific data into XML format and how to display scientific data with designed XML format into web, with particular attention to how to establish a complete set of models in XML application including either XML DTDs, XML Schema or XML document associated with document structure and XSL and XPath associated with presentation in web.

The data with XML format has been displayed in the web successfully with a specific sample obtained from a published scientific paper [11]. With the methods employed in this study, the efficiency and effectiveness of constructing data structure and displaying via web has been demonstrated. It further concluded that this methodology could be expanded to apply to more complex data structures, particularly in the era of multidiscipline and interdiscipline research, and to build scientific data warehouse in future. Keywords: Electronic data intechange and exchange, XML, scientific databases, plane strain tension, XSL, XPath. DTDs for EDIEST, web publishing.

  Bio
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